The story of the Kenzo brand is above all the story of a man, that of Kenzo Takada. After studying fashion design in a creative school in Tokyo, the young Kenzo moved to the capital in 1964. The beginnings were difficult and to survive, Kenzo sold sketches to big names like Louis Féraud and Jacques Delahaye. It was in 1970 that he opened his first boutique and presented his first Parisian collection. Her style is unique, at the same time refined, quirky with shimmering colors. In 2010, the Kenzo brand unveiled “Kenzo by Flower”, a feminine fragrance that does not lack poetry.
The poppy, the emblem of Kenzo perfumes
By its visual, but also its smell, “Flower by Kenzo” looks like a perfume from elsewhere., from another time or another world. “Flower by Kenzo” has the scent of make-up from the past. The first thought when opening the cap is that we find ourselves in the bathroom of our childhood and that we dip our nose in the very famous rice powders of our grandmothers. If the fragrance is reassuring in this sense, it is nonetheless ultra sensual, fresh and a bit enigmatic. With the poppy, the brand wanted to surprise, because it is a flower that has no smell, so everything will be in your imagination. The red petals of the poppy blow their poetic force on the woman who wears it. “Flower by Kenzo” is an unexpected creation with both poetic and contemporary power.
Flower by Kenzo floral accord
It is the very talented Alberto Morillas who is at the origin of this composition so pure and so floral. Voted best perfumer in 2003, Alberto Morillas also won a FiFi Awards in 2013 for his entire career. “Flower by Kenzo” was built around three main accords, namely a floral accord, a powdery accord and a vibrant accord. The first accord unfolds its scent via parma violet. This combines with hawthorn, but also with Bulgarian rose, offering a silky and colorful accord. The powdery accord composed of white musks, vanilla and opoponax gives the whole a sensual and enveloping touch. The incense as a base note then brings an almost mystical tone. Like a poppy, the composition of “Flower by Kenzo” is feminine, silky and sassy. As for the bottle, it is a true architectural work. Signed Serge Mansau, the bottle is the conceptualization of 3 very slender constructions. Because for Alberto Morillas, “the poppy symbolizes a vibrant flower, sensual comfort and simple freshness”, 3 bottles were born, each one soaring towards the sky in its own way. Very ingenious, these tilted glass cylinders demonstrate great modernity. It only remained to integrate a magnificent poppy whose red shines wonderfully in the cork. each one soaring towards the sky in its own way. Very ingenious, these tilted glass cylinders demonstrate great modernity. It only remained to integrate a magnificent poppy whose red shines wonderfully in the cork. each one soaring towards the sky in its own way. Very ingenious, these tilted glass cylinders demonstrate great modernity. It only remained to integrate a magnificent poppy whose red shines wonderfully in the cork.
Poetic, sensual and sassy, “Flower by Kenzo” appeals to the imagination of every woman, but also to her nostalgic power. Its ultra contemporary bottle offers a final touch of escape.
This year a new version Eau de Lumière has appeared!
